It used to be the case that wearing a hearing aid meant you were getting old. Now you wear them to hear in certain environments where you only want to hear certain things. The world of bionic wear used only be for those with physical impairments now anyone that wants to improve their body in some way or another can opt to use them new devices. Apple has made it easy for those with hearing loss to control the sounds coming into their ears so they can hear better.
The new technology will allow those with any kind of physical loss or impairment to be able to regain their ability of using it again. For adults who have lost the ability to grip things they will be able to improve that and for those with prosthetic limbs they can download new programs that allow them to do different things with them than before.
The hearing aid technology has been around for awhile but Apple has just found a new way of improving it. As an entrepreneur it is your job to find old things and make them new again by applying a new perspective on an old problem. This is just one way Apple has done that using their iPhone and app.