Tag Archives: solar roadways social campaign

Solar Powered Highways with Built-In Heat Pads & LED Lights

[Updated: 6/18/2014]
New Portion down below with updated links.

Now that solar powered panels are publicly available to anyone it’s not surprising the ideas that people come up with. Scott and Julie Brusaw came up with the idea of replacing asphalt roads with solar panels that have built-in heat and LED lights. Their idea has enabled them to create an indiegogo account to help raise funds for their project. Infact they have also received funding from the Federal Highway Administration. They have already built several prototypes to showcase how they work. Their hard work has paid off in ways they never imagined.

Designing a system to replace highways and roads and pretty much anything with asphalt has lots of opportunities for use. Schools will be able to change the configuration of any area into their choice of play or use. Roads will be able to display the lighted lanes and crosswalks with flashing announcements ahead of the driver for unexpected objects. Any place with roads will be able to display anything they want, even an emergency helipad for search and rescue operations because the LED lights allow for any display. This will help cut down on the use of paint on roads. In order to get a better idea of how they work, watch the video below.

The number of views on that video show just how interested people are in creating sustainable highways that pay for themselves. Roads and highways that don’t have to be salted or cleared every time it snows would save cities millions of dollars a year. Less accidents with drivers hitting animals because the LED lights would light up anytime an object appears on the road. The cost saving benefits are too much to pass up and this is why they were able to exceed their crowdfunding goal of $1 million dollars. You can watch their Indiegogo video below to see how you can be apart of this great idea.

Scott’s idea of creating solar panel highways is one that has taken a lifetime to unfold. His work is one that many consider to be quite the game changer in how we maintain our highways and because they use the internet to convey information, something only a hand-ful of cities have and not at the extent of Scott’s idea, they will be able to save lives and help drivers make better decisions. You can learn more about Scott’s idea at a TEDx talk he gave, down below are the two videos that make up his speech.

The video includes other ideas he has for solar panel highways. It is great to see though how much support he has gotten for his work and hopefully within the next twenty years we will start to see his idea come to life within cities.

If you want to become a part of this great project check out all the links down below.

George Takei gives his support
Make a Donation
Solar Roadways Website
Solar Roadways Twitter
TechCrunch News on Solar Roadways

Note for Entrepreneurs
In watching what Scott has created for himself you will notice that he took matters into his own hands by creating solar panels that have multiple uses. You will notice that he did not create a company to sell to investors just to get funding. He focused on his product and worked hard to showcase how it works on his property at home. This allowed him total freedom to do what he wanted with his product without any strings attached from corporate investors. You will notice that he took a piece of his land and built a foundation to demonstrate how he built it, how it works, and the many uses for it.

Entrepreneurs who are interested in building a product should focus on making it a reality first and make sure it works the way it is suppose to before trying to raise any money. People want to see first what it is suppose to do with a working model before donating. Once you have several examples, like Scott created with all his Youtube videos, then you can start putting together a campaign to raise funds. This will allow you to side step the need for Venture Capitalist’s, whose goal is only for their self interests in returning a profit for themselves, and focus on raising money from people who are only concerned about making sure your product and business take off.

The direction that Scott took has paid off because he was able to pass his goal of $1 million, thanks in part to George Takei’s tweet, which means he will now be able to put into production his product. Right now Scott will be working on changing the roads for national forest areas which will prove helpful with animal crossings and fallen trees and rocks.

The idea is to put in all the hard work first, which is something you cannot avoid, and make it a working model. Once you have that down, then you can start putting together a demonstration video and once you’ve done that you can start to build a social media campaign to help raise awareness.

If you have been keeping up with this blog then you know that for anything to really take off, there has to be some influencer in the social media world that will help get an idea off the ground, and in this case, it was Mr. Takei’s tweet that created the spark needed for Scott to reach his goal. Now if you do a search on solar panels and Scott you will see dozens of articles written about his work. As an Entrepreneur, it is your job to build it first and then do everything else after.

Updated Portion
This article, after writing it, became the most popular one on this site. Infact it has been viewed more times than all the other articles written on this site and for good reason. Scott’s idea has now taken off so far from his goal that he will be putting his dream into action by next year because the city of Sandpoint, Idaho has asked him to replace all of their city sidewalks, an airport tarmac, a welcome center parking lot, and Amtrak Station platform. Other cities from around the US and world have already invited him to speak about his idea and many have made offers for him to bring his idea to their city.

From a boy who played with electric race car tracks as a 6 year old who dreamed of making all roads electric he has now gotten the attention of many government officials and cities around the world looking to improve their road and highways with his idea.

If you want to learn more about his recent goals, offers, & new business strategy, click here

Here is Scott and his wife with Bill Nye at the White House for his work

Show your Support with Solar Roadways Support Twitter Account